Although Charleston is often recognized as South Carolina's most renowned tourist spot due to its historic buildings and exceptional eating options, the state offers numerous equally stunning and thrilling locations to reside in. South Carolina saw significant population growth in 2022, ranking as the third fastest-growing state in the US. It gained about 90,000 additional citizens within a year. What factors contribute to its high popularity as a relocation destination? 

The affordable cost of living, pleasant climate, thriving dordle employment market, and abundant leisure options, facilitated by the presence of the Blue Ridge Mountains, picturesque coastline, and lakes, are all significant attractions. Additionally, the renowned warmth of the southern hospitality and the abundance of vibrant cultural customs undoubtedly enhance its allure for visitors.

Columbia serves as the central hub of South Carolina. Due to its central position within the state, the residents of this area have convenient access to both the ocean and the mountains. They also have the privilege of seeing various natural attractions, like the vibrant Congaree National Park and Lake Murray. The city has recently been ranked as the second most popular among Generation Z and as one of the top 10 housing markets poised for growth in 2023.

"The popularity of Columbia is easily understood when considering its pleasant climate, acclaimed local restaurants, vibrant craft beer and music scenes, and active festival schedule," explained Jill Moylan, owner and broker at Home Advantage Realty, to Travel+Leisure. Moylan also noted that Columbia's youthful atmosphere is enhanced by its numerous universities. Individuals seeking a budget-friendly cost of living and reasonably priced real estate will undoubtedly discover these desirable attributes in this location. Zillow reports that the city has a median sales value of $216,536, and its citizens have access to several sports facilities and recreational possibilities.

"Columbia boasts a total of 14 golf courses (or 20 if we consider those within a 20-mile radius). Additionally, there are 56 tennis courts available. Boating enthusiasts can enjoy the vast 650 miles of shoreline provided by Lake Murray. Moreover, there is dedicated land for hunting, fishing, and equestrian activities," stated Bhavna Vasudeva, a broker at Daniel Ravenel Sotheby's International Realty.  The metamorphosis of this exquisite community in upstate South Carolina has been quite remarkable, even for those who have lived here for an extended period of time.

"The recent attention can be attributed to our affordable living expenses, pleasant weather, opportunities for outdoor activities, impressive city center, and ease of walking," stated Sharon Wilson, president and broker at Wilson Associates Real Estate/Luxury Portfolio International. Greenville takes pride in hosting 539 multinational corporations from 34 different nations, which grants us extensive influence across a wide range of sectors. What is another advantage of the city's favorable environment for businesses? The unemployment rate in Greenville for April 2023 stood at a mere 2.2 percent.

Located at the base of the Blue Ridge Mountains and in close proximity to multiple lakes, Greenville is a popular destination for outdoor enthusiasts and individuals seeking year-round recreational activities. According to Robby Brady, a broker with Allen Tate Realtors/Luxury Portfolio International, downtown Greenville is consistently in high demand when it comes to popular neighborhoods. He elucidated that regions abundant in parks and verdant landscapes have also gained favor among purchasers, particularly those in proximity to the Swamp Rabbit Trail and Unity Park.